The 2011 Second Life® Shoe Fair opens today (May 14) at noon Pacific time, and runs through May 27th. It's one of the Big Events in SL™, with 4 sims full of stores (over 60 shoe designers.)
And I'm one of them!
The build this year is minimalist; with a clean, white, low-lag mall which really makes it easy to get to all the booths.
I set my booth up with some stunning photos taken by my friend Marianne McCann, some shoe stands, and a sort of path running down the middle...
One of the requirements of the Fair is that you make a new shoe, and that it be exclusive to the fair for the duration. That was a bit of a challenge for me, since I only found out that I was (probably) going to be in the fair on May 2! (I was confirmed some days later.) Mari and several other young friends had been begging for saddle shoes, so that's what I decided to make.
Eight days of intensive work later, I achieved saddle shoes!
While the fair lasts you can buy them there, and only there, in nine different color combinations, for L$150 a pair. (Or get the FatPack, for L$1000 during the show only. The price of the FatPack will go up after the show.)
Since I had so little time to get it all together, I haven't made boxes to put the saddle shoes in yet. I'll be doing that in the next couple of weeks, so they'll be in boxes when they get into the stores.
Instead, I just took photos of them, and put the photos on a prim. But, since I'm me, I also took a photo of the back of the shoes, and put that on the back of the prim! So when you go, be sure to cam around and look at them from the back. :D
The other requirement is that all vendors at the Fair donate some portion of the proceeds of sales to Soles 4 Souls, a charity that sends shoes (new and used) to people in need around the globe. I've chosen to donate 75% of the sales of the black and white saddle shoes, and 10% of the sales of the Fat Pack, to the charity.
So come on down! See (and try on) the new saddle shoes, and give to a worthy cause! See you at the Kick the Can booth at the 2011 Shoe Fair!
(For more info about the fair, including a list of the vendors, check out the Official Shoe Fair Blog.)